How Successful Agencies Market to Medical and Assisted Living Facilities
Section 1: Hospice Marketing and End of Life Sensitivities
Section 2: Referral Sources
Section 3: Marketing Materials
Section 4: Finding your Distinctions
Section 5: Sales Call Basics
Section 6: Creating a Top 20 List
Section 7: Marketing to Hospitals
Section 8: Marketing to Skilled Nursing Facilities (SNFs)
Section 9: Marketing to Managed Care Organizations (MCOs)
Section 10: Marketing to Doctors
